Senior Web Producer at YesAsia.com; Web Consultant
Hong Kong
- Current
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- Senior Web Producer at YesAsia.com (Hong Kong)
- Past
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- Web Producer at YesAsia.com (Hong Kong)
- Independent I.T. Consultant at VENN Consulting, MyPhilippines.com, GSoft Solutions
- Chief Executive Webhostess & Owner at Heyey.com
- Senior Web Consultant at VENN Consulting, Inc.
- Founding Member at PhilWeavers (The Philippine Webdesigners' Network)
- Creative Lead at MyPhilippines.com
- User Interface Designer at Gravity Hill Technologies (San Francisco, CA / Manila, Philippines)
- Independent Web Designer (Self-employed)
- Education
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- Stanford University - Stanford Center for Professional Development
- De La Salle University
- Recommended
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4 people have recommended Cheryl - Connections
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165
connections
- Industry
- Internet
Cheryl Fuerte’s Summary
Works with various teams and stakeholders within an organization to drive projects to completion;
Core experience prior to project management includes the presentation layer of various kinds of websites and web applications from project conceptualization, requirements gathering, visual prototyping and development, technical specifications, up to quality assurance;
Has successfully designed and developed almost a hundred usable websites since 1998;
7-time recipient of the Philippine Web Awards.
Cheryl Fuerte’s Specialties:
project management & coordination, recommendations & analysis, user interface design, website usability/user experience, creative direction, visual prototyping, requirements and technical specifications, SEO, website analytics, internet product conceptualization
Cheryl Fuerte’s Experience
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Senior Web Producer
YesAsia.com (Hong Kong)
(Privately Held; Internet industry)
January 2007 — Present (3 years )
Project management of website projects -- works with stakeholders, product managers, content owners, designers, and developers to drive projects to completion within a specified reasonable timeframe
Works with development teams to determine appropriate solutions, functional needs, and technological decisions based on timelines and management requirements
Provides analysis and recommendations for externally-provided software solutions to senior management, and coordinates with external technology providers to ensure optimized integration of the outsourced solution(s)
Works with external advertising partners to ensure smooth advertising campaign launches and fulfill contract obligations
Manages web analytics solutions, website statistical data, and search engine optimization (SEO) reports
Provides recommendations regarding usability, visual interface design, SEO and page optimization -
Web Producer
YesAsia.com (Hong Kong)
(Privately Held; 51-200 employees; Internet industry)
September 2004 — December 2006 (2 years 4 months)
Works with internal creative and development teams to determine appropriate solutions for projects, mapping business requirements to interface prototypes
Provides recommendations regarding usability, visual interface design, look and feel, and overall user experience
Develops guidelines and standards for graphic banner design and website information display
Manages website analytics solutions and behavioral/statistical website data
Works with external technology providers to ensure optimized integration of outsourced solution(s) -
Independent I.T. Consultant
VENN Consulting, MyPhilippines.com, GSoft Solutions
(Information Technology and Services industry)
February 2004 — May 2004 (4 months)
Provided creative web direction, visual user interface design, front-end development to various local and international cross-industry projects (portal, schools, organizations, corporate).
Remotely provided consultancy, web design, and web development services for companies in the U.S., Australia, and China. -
Chief Executive Webhostess & Owner
Heyey.com
(Internet industry)
January 2003 — February 2004 (1 year 2 months)
Provided cheap outsourced webhosting business for individuals and SME's in the Philippines.
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Senior Web Consultant
VENN Consulting, Inc.
(Privately Held; 1-10 employees; Information Technology and Services industry)
January 2001 — January 2004 (3 years 1 month)
Designed and developed user interface (GUI) and front end components for local and international corporate websites.
Designed and developed user interface and front end components of internal web applications for various companies. These interfaces require quick response times, well-planned screen flows, and high-performing real-time validation.
Coordinated and managed launches, roll-outs, test plans, and staff training for internal web applications. -
Founding Member
PhilWeavers (The Philippine Webdesigners' Network)
(Design industry)
October 1999 — February 2003 (3 years 5 months)
Helped organize events and seminars that benefited our organization's members.
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Creative Lead
MyPhilippines.com
(Privately Held; 11-50 employees; Information Technology and Services industry)
June 2001 — January 2002 (8 months)
Redesigned the overhaul (version 2.0) of one of the then leading Philippine portal, MyPhilippines.com.
Aligned business requirements and portal content to create a usable website interface
Designed prototypes to accommodate external revenue from potential marketing and business partners -
User Interface Designer
Gravity Hill Technologies (San Francisco, CA / Manila, Philippines)
(Information Technology and Services industry)
August 1999 — August 2000 (1 year 1 month)
Provided user interface design for corporate websites, B2C web applications (auction website, interactive puzzle sites), and website product demonstrations.
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Independent Web Designer
Self-employed
(Self-Employed; Myself Only; Information Technology and Services industry)
June 1998 — June 1999 (1 year 1 month)
Independent/Freelance Web Designer of local and offshore projects (U.S.A., Canada, Philippines)
Cheryl Fuerte’s Education
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Stanford University - Stanford Center for Professional Development
Decision Analysis 2009 — 2010 (expected)
Currently taking up Decision Analysis course at Stanford University's Stanford Center for Professional Development
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De La Salle University
Bachelor of Science , Computer Science specializing in Information Technology , 1995 — 1999
- Activities and Societies:
- VP for Activities (1998) Batch '99 Computer Science,
Volleyball Team (1995-1999) Batch '99 Computer Science,
Physics Society member 1995
Additional Information
Cheryl Fuerte’s Interests:
Photography, Volleyball, Music, the Universe
Cheryl Fuerte’s Groups:
Usability Professionals Association,
Oriented.com,
PhilWeavers (The Philippine Webdesigners' Network),
Digital Filipino
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Search Engine Strategies Conference & Expo -
E-Commerce Network -
Start-Up Phase Forum -
De La Salle Philippines -
Hong Kong Connection -
Refresh - Promoting design, technology,and usability. -
Internet Retailer -
Internet Retailer (IR) Top 500 -
Decision Professionals Network -
Online Retailer Australasia
Cheryl Fuerte’s Honors:
Chairman of the Board of Judges, STI (Philippines) National Web Design Competition (2003)
7-time Recipient, Philippine Web Awards (1998-2003)
Top Ten Web Designers, The Web Philippines magazine (2000)
Team Member, CatchYourStars - the 2nd Prize Winner of the Nokia WAP Hothouse Country Competition (2000) (Philippines)
Cheryl Fuerte’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
